I spent 20+ years teaching French and Spanish, 15+ years in higher education as a career counselor (isn't THAT ironic?), and I probably never knew that I had a career in marketing hidden away in the recesses of my brain. I had a glimpse a long time ago when I had left teaching for a job in career development at Johnson & Wales University. I was hired to run one of their co-op programs - no experience, little guidance, and managed to grow the program 100+% in the first year! And I ran HUGE events! And I loved it!
Then I went back to teaching while working on my masters degree in counseling - and I taught for 11 years. All the while, while interning and then working as a career counselor at Brown University in their Career Services department, I ran programs, presented workshops, devised some of my own marketing materials, and who knew that down the line - in my so-called retirement - I would be back at work marketing my fiber art. I'm not trained - in marketing OR in art of any sort - but surprisingly, I am enjoying greater success than I ever imagined!
I've just taken on a project for Port City Pottery & Fine Crafts to develop and manage their monthly newsletter via Constant Contact. I so enjoyed learning their platform and developing the first of such newsletters that I established my own Scarf It Up! account, and I've already sent out my own first newsletter. And here it is....not bad for a first effort!
I tried copying and pasting it into this post, but it appeared truncated, so please click on the link to see it for yourselves.